Privacy Policy

At Ballina Tow Trucks, we respect your privacy and are committed to protecting the personal information you provide to us when using our website, contacting our team, requesting a towing quote or using our services.

This Privacy Policy explains how we collect, use, store and protect personal information in accordance with applicable Australian privacy laws, including the Privacy Act 1988 (Cth) and the Australian Privacy Principles where they apply.

By using this website, submitting an online form, contacting Ballina Tow Trucks or engaging our services, you agree to the terms outlined in this Privacy Policy.

1. Who We Are

Ballina Tow Trucks provides towing, vehicle recovery, breakdown towing, accident towing, caravan towing, truck towing, vehicle transport, heavy towing, float transport and related services across Ballina, the Northern Rivers and surrounding areas.

For privacy-related enquiries, you can contact us using the details on this website.

2. Information We May Collect

We may collect personal information when you contact us, request a quote, submit a website form, call our team or use our towing services.

This information may include:

• Your name
• Phone number
• Email address
• Pickup location
• Drop-off location
• Vehicle details
• Details about the towing or transport service required
• Information provided in online forms or quote requests
• Communication records between you and our team
• Website usage data collected through cookies and analytics tools

In some situations, we may also collect information relating to an accident, breakdown, roadside location or vehicle condition where this is necessary to provide towing or transport support.

3. How We Collect Information

We may collect information directly from you when you:

• Submit a form on our website
• Request a towing quote
• Call or text Ballina Tow Trucks
• Email us
• Book a towing or transport service
• Interact with our website
• Provide information in person or over the phone

We may also collect limited technical information automatically through cookies, analytics platforms and similar tracking technologies when you visit our website.

4. Why We Collect Personal Information

We collect personal information so we can provide our services, respond to enquiries and operate our business effectively.

We may use your information to:

• Respond to towing enquiries
• Provide towing quotes
• Confirm job details
• Arrange vehicle pickup and delivery
• Contact you about a booking or service request
• Provide emergency towing, accident towing or breakdown towing support
• Improve our website, services and customer experience
• Maintain business records
• Send relevant follow-up communication
• Support marketing, advertising and remarketing activities where permitted
• Comply with legal, insurance or regulatory obligations

We will only collect information that is reasonably necessary for our business activities.

5. Website Forms and Quote Requests

When you submit a form through our website, the details you provide may be sent to Ballina Tow Trucks by email or stored securely within our website or related business systems.

Form submissions may include your name, contact details, vehicle details, pickup location, destination and information about the type of towing service required.

By submitting a form, you consent to Ballina Tow Trucks using the information provided to contact you about your enquiry, provide a quote, arrange a towing service or respond to your request.

Please avoid submitting sensitive personal information through website forms unless it is directly relevant to the towing service you require.

6. Cookies and Tracking Technologies

Our website may use cookies, pixels, tags and similar technologies to improve website performance, understand how visitors use the site and support digital marketing activities.

Cookies are small files stored on your device when you visit a website. They help websites remember information about your visit and may be used for analytics, performance, functionality and advertising purposes.

We may use cookies and similar technologies to:

• Understand how visitors find and use our website
• Measure website traffic and performance
• Improve website content and user experience
• Track form submissions, phone clicks or other website interactions
• Support online advertising and remarketing campaigns
  Show relevant advertising to previous website visitors

You can manage or disable cookies through your browser settings. Please note that disabling cookies may affect the way some parts of the website function.

7. Google Analytics

Our website may use Google Analytics, including Google Analytics 4, to help us understand how visitors interact with the website.

Google Analytics may collect information such as:

• Pages visited
• Time spent on the website
• Device and browser type
• Approximate location
• Referral source
• Website interactions, such as button clicks or form activity
• General usage behaviour

This information helps us measure website performance, improve content and understand which services or locations visitors are interested in.

Google Analytics uses cookies and other technologies to collect data. Google may process this information in accordance with its own privacy policies and terms.

You can learn more about how Google uses information from sites and apps that use its services through Google’s privacy resources.

8. Remarketing and Online Advertising

Ballina Tow Trucks may use remarketing and online advertising tools, including Google Ads, Google Analytics advertising features, Meta advertising tools or similar platforms.

These tools may allow us to show relevant advertisements to people who have previously visited our website or interacted with our business online.

Remarketing may use cookies, pixels or advertising identifiers to help display relevant ads across Google, Meta, partner websites or other digital platforms.

By using our website, you acknowledge that:

• Our website may use cookies or tracking technologies for advertising purposes
• Third-party platforms may collect or receive information from our website
• This information may be used to measure ad performance or show relevant ads
• You can control or opt out of some personalised advertising through your browser, Google account settings, Meta ad preferences or other platform settings

We do not sell your personal information to advertisers.

9. Third-Party Services

We may use trusted third-party services to operate our website, manage enquiries, improve marketing and support business operations.

These may include:

• Website hosting providers
• Email service providers
• Website form plugins or CRM tools
• Google Analytics
• Google Ads
• Google Tag Manager
• Meta advertising tools
• Security and spam protection tools
• Booking, quoting or communication platforms

These third parties may collect, store or process information on our behalf, or in accordance with their own privacy policies.

We take reasonable steps to work with reputable providers and protect the information handled through our business systems.

10. How We Store and Protect Information

We take reasonable steps to protect personal information from misuse, interference, loss, unauthorised access, modification or disclosure.

This may include:

• Secure website hosting
• Password-protected systems
• Email and website security measures
• Access controls
• Website security monitoring
• Limiting access to information where appropriate

However, no method of online transmission or electronic storage is completely secure. While we take reasonable precautions, we cannot guarantee absolute security of information transmitted through the website or internet.

11. Disclosure of Personal Information

We may disclose personal information where reasonably necessary to provide our services or operate our business.

This may include disclosure to:

• Employees, contractors or towing operators
• Service providers who assist with towing or transport
• Website, hosting, IT or email providers
• Insurance providers where relevant
• Legal, regulatory or emergency authorities where required
• Payment or administration providers where applicable
  Third-party marketing or analytics platforms where permitted

We may also disclose information if required or authorised by law, including in relation to accidents, safety, legal claims, insurance matters or regulatory obligations.

12. Emergency, Accident and Safety Situations

In some towing, accident or roadside situations, we may need to collect or share information quickly to assist with safety, vehicle recovery, insurance, traffic management or emergency response.

Where appropriate, information may be shared with emergency services, insurers, repairers, vehicle owners, authorised representatives or other relevant parties involved in the incident.

13. Marketing Communications

From time to time, we may use your contact details to send relevant updates, service information or marketing communication.

You can opt out of marketing communications at any time by contacting us or using the unsubscribe option where available.

We will not send you unnecessary marketing communications and will only use your information for marketing in accordance with applicable laws.

14. Accessing or Correcting Your Information

You may request access to the personal information we hold about you or ask us to correct information that is inaccurate, incomplete or out of date.

To make a request, please contact us using the details listed on this website.

We may need to verify your identity before providing access or making changes to your personal information.

15. Retention of Information

We retain personal information for as long as reasonably necessary to provide services, respond to enquiries, maintain business records, comply with legal obligations, resolve disputes and support insurance, accounting or administrative requirements.

When personal information is no longer required, we will take reasonable steps to delete, de-identify or securely dispose of it where appropriate.

16. Links to Other Websites

Our website may contain links to external websites or third-party platforms.

We are not responsible for the privacy practices, security or content of external websites. We recommend reviewing the privacy policies of any third-party websites you visit.

17. Children’s Privacy

Our website and services are not directed at children. We do not knowingly collect personal information from children unless it is provided by a parent, guardian or authorised person in relation to a genuine service request.

18. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our business, website, technology, legal obligations or privacy practices.

The updated version will be published on this website with the revised effective date.

19. Contact Us

If you have any questions about this Privacy Policy, how your information is handled, or would like to request access to or correction of your personal information, please contact Ballina Tow Trucks using the contact details provided on this website.

Ballina Tow Trucks
Ballina, Northern Rivers NSW
Phone: 0413 992 482